The British and Irish Hearing Instrument Manufacturers Association (BIHIMA) regularly monitors the trends in the UK and Irish market and has released the combined Q3 2017 results showing the unit sales of its member companies.
The most significant development to report is the improved growth in the number of units distributed through the private market in both the UK and Ireland. The private market in the UK has grown by 7% on Q2 2017, up from 74,428 to 79627 units sold. This results in year-to-date growth of 3.3% for 2017 Q3 YTD compared to the same quarter in 2016.
At the end of last year, BIHIMA reported the rapid growth in the Irish market following the economic downturn, but the figures dipped unexpectedly in the first half of this year. We are now pleased to report renewed momentum in the Irish market with the number of units sold up at 14,539.
Meanwhile, the number of units distributed through the NHS in Q3 was down 1.1% on Q2 of this year, but the figure increased by 0.6% in 2017 Q3 YTD compared to 2016 Q3 YTD.
BIHIMA also tracks the trends in the types of technology being selected by patients in the private sector. The Q3 results demonstrate the continued decline of BTE (behind the ear) technology, down at 4.5% of the market share, compared to the RITE (receiver in the ear) style which now accounts for 67.7% of units sold privately.
“We are pleased to see the pick-up in both the UK and Irish private markets this quarter,” said the BIHIMA chairman, Paul Surridge. “We hope this is evidence of more people taking their hearing health really seriously and seeking the very best solutions.”
In its role as the voice for the hearing technology industry, BIHIMA releases the results of its members every quarter. To keep up to date with the latest market information, download the results here: http://www.bihima.com/resources/.